Your customers are your business’s lifeline. Without them, you would not be able to earn revenue nor reap necessary feedback for product improvement or development. Loyal customers spread your business by word of mouth, too, making them indispensable to your marketing strategy.

At a time when the economy is in recession due to the COVID-19 pandemic, small- and medium-sized businesses (SMBs) need a clear advantage against their competitors. Customer service can become the crucial element that makes your company stand out above the rest.

Landline phones have been serving business needs for well over a century. However, today’s globalized and connected environment demands more flexible and scalable solutions that are affordable to implement and maintain.

Voice over Internet Protocol (VoIP) offers an alternative way to make and receive phone calls.

Last year, global IT spending reached nearly $4 trillion, with companies spending on average more than 3% of their revenue on technology. Considering the rising tide of cyberthreats to counter, and the constantly evolving demands of customers, these figures aren’t likely to get smaller in the foreseeable future.

When an in-house IT team is too expensive for your business, you can always opt to outsource these services.

Businesses now have the option of partnering with an IT support provider — a third-party team of professionals dedicated to managing your network, its users, and all services and devices involved in your operations.

A virtual private network (VPN) is a service that encrypts your data as it travels across the internet, and it’s one of the most important security solutions today. According to Statista, the number of VPN users has grown by a whopping 165% between 2017 and 2018. With cybercrime damages predicted to hit $6 trillion by 2021, this rise in usage is no surprise.

Nowadays, more and more legal practitioners are taking advantage of modern tools that help them do their job more efficiently. It’s no longer just a bonus for lawyers to be tech-savvy — technology is now a nonnegotiable aspect of their work.

But how exactly can technology help lawyers win their cases? Consider the following tools:

#1. Social media
Back in the day, legal practitioners had to go through countless documents, text messages, and call logs to find evidence against the other party.

Many accounting and auditing firms are utilizing cloud computing to improve business efficiency and productivity. And through cloud-based accounting solutions, they are finding it easier to prepare and examine financial records.

While they are similar to traditional desktop accounting software, cloud-based tools are packed with these benefits:

#1. Flexibility
With desktop-based accounting programs, your software, data, and accounts are saved to a local drive, which means you can access these only on a particular computer.

Higher return on investment (ROI), better productivity, and happy employees — all three are key ingredients of a successful company. It’s the third one that can unlock the first two. It’s really not difficult to see why: happier or less stressed employees are more motivated to work.

Cloud computing is transforming the way companies store and access business-critical applications and data. Syncsort’s 2018 report showed that IT professionals consider business continuity to be the topmost benefit of the cloud. This is no surprise. With the cloud, applications and data are typically stored and accessed securely from a central, off-site location so that business can continue as usual despite unplanned interruptions or incidents.