For healthcare organizations, social media provides a valuable platform for promoting services and connecting with patients. However, it can also easily facilitate a breach of Health Insurance Portability and Accountability Act (HIPAA) regulations, incurring serious penalties. Read this blog post to better understand the interactions between social media and HIPAA: how they come into conflict […]
Responsible social media in healthcare: Preventing HIPAA violations
Mastering the art of cybersecurity: Training essentials for a resilient online presence
The significance of cybersecurity today cannot be understated. As technology continues to advance and businesses become increasingly reliant on digital systems, the risk of cyberattacks is at an all-time high. Small businesses are particularly vulnerable, as they may not have the resources or knowledge to implement robust cybersecurity measures. In this comprehensive guide, we will […]
Essentials for a high-converting website
For business owners like you, the end goal of having a website is for people to buy your product or service. However, getting your website visitors to take that desired next step can be tricky. Here are five essential web conversion tactics that can help encourage more of your website visitors to become paying customers. […]
HIPAA compliance guidelines for social media usage
Social media can be a powerful tool for healthcare organizations to spread awareness. But in using social media, these organizations must adhere to specific Health Insurance Portability and Accountability Act (HIPAA) compliance standards. In this blog post, we will discuss guidelines for HIPAA compliance regarding the use of social media. What social media actions violate […]
Strengthen your Facebook and Twitter privacy with these tips
Hackers are always looking for new ways to gain access to people’s personal information. This is why it’s crucial to take steps to safeguard your social media accounts. In this blog post, we will discuss some of the best ways to protect your online privacy while using Facebook and Twitter. Lock your screen Always lock […]
5 Website conversion ideas for your business
Do you need a website that’ll convince people to sign up for your services or buy your product? The solution to conversion is simpler than you think. Here are five easy website essentials that will surely encourage conversion. 1. Optimize your website for mobile devices More people are now surfing the web via smartphones and […]
HIPAA calls for careful social media behavior
Healthcare providers that use social media platforms like Facebook and Twitter can interact with their patients, advertise new services, and communicate urgent announcements. Even though there’s immense potential for social media to improve healthcare, it can also expose patient-specific information when used irresponsibly. What social media actions violate HIPAA rules? Posting patients’ protected health information […]
Web conversion done right in 5 steps
Are there surefire ways to attract prospects to your website and to convince them to sign up for your product or service? The first step is always to make your website easy to use. Read on for five tips that improve user experiences, site trustworthiness, and conversion rates. 1. Optimize your website for mobile devices […]
COVID-19 won’t keep us apart, thanks to the cloud
Families and communities all over the world have been told to shelter in place. However, despite social distancing measures, people are still able to connect to one another, thanks to the cloud. Cloud computing helps buoy economies For many people, being forced to stay at home means being unable to earn money or spend money […]
Twitter tips to boost your business
Without a doubt, social media marketing is one of the most powerful methods your business can employ to reach a wider audience. When we think of social media marketing, our thoughts immediately turn to Facebook. Yet Twitter has also become an influential tool used by numerous businesses. As a small business owner, you should consider […]