Email marketing is a powerful way to communicate with your customers and prospects. But if you're spending hours crafting emails for each person or sending generic email blasts, you're not getting the most out of your email marketing campaigns. Email automation can free up your time and allow you to streamline your email campaigns, enabling your business to get the most out of them.

Are you looking for ways to improve your email marketing campaign? Do you want to deliver relevant and personalized content to customers and potential clients? If you answered yes to any of these questions, then you should consider automating your email campaigns.

If you’ve ever received what looked like a personalized email from a huge corporation, there’s a good chance it was actually written using an email automation platform. This technology saves time and money while strengthening customer relationships, and contrary to popular belief, it is well within most SMB budgets.

Everyone wishes there were more minutes in a day. Between repetitive emails and seemingly endless meetings, it’s hard to find time for important tasks. Thanks to the increasing affordability of enterprise-level IT however, SMBs can start getting at least half of those problems under control with email automation.